Can Social Listening be Used to Augment Existing Data Sources for Monitoring the Safety of Consumer Health Care Products?

Time

Tue, Jun 16 9:00AM
T 08

Title

Can Social Listening be Used to Augment Existing Data Sources for Monitoring the Safety of Consumer Health Care Products?

Abstract Summary

ORAL PRESENTATION SCHEDULED: Tuesday, June 16 in Session #1A at 10:17 - 10:22 am Location: Exhibit Hall Poster Area (Hall A Entrance)

Deidentified, publically available English language posts from Facebook and Twitter over one year for seven GSK CHC products were obtained from a third party vendor. Data were then compared to all spontaneous adverse event reports for the same products over that time in GSK’s drug safety database.

Poster Presenter

James Blowers
Medical Director, SERM,
GlaxoSmithKline
United States